The AFC has redefined the terms of the current luxury market by defining a new term in the fashion dictionary, Ready-Couture ®️, which represents over 70% of the luxury market share. The AFC’s strategic pillars are economy based on the creative knowledge, made within the Arab Fashion System, reputation, education, sustainability and fashion for humanity.ĪFC works to establish a coherent fashion system in the region with an important focus on education and cultural development, an initiative that contributes to the promotion of cultural diversity and support to creative industry, which is in line with activities that UNESCO Office in Doha is also undertaking. It leads the industry through creative influence and is strategically taking the necessary steps to position Arab fashion industry in the global fashion economy. It is funded by industry patrons and commercial sponsors. The AFC was formed in 2014 to represent the fashion industry in the 22 Arab Countries and is a trademark registered under UAE federal law. The Arab Fashion Council ©️(AFC) is the world’s largest not-for-profit organization that aims to establish a fashion system (infrastructure) by uniting the 22 Arab countries under the umbrella of creative economy, based on knowledge and production by making use and sharing collective know-how, experience and resources of the industry.
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